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Poker site and Aston Martin do deal

PokerStars partner with racing team

007, licensed to play poker
007, licensed to play poker

PokerStars, the home of WSOP champions, form offical partnership with carmaker

The development of online poker and connected commercial deals continues apace and one well known offering, PokerStars, will be going even faster than the competition, roaring around the track with their logo plastered on some seriously tasty motors.

PokerStars have announced a sponsorship coup, palling up with one of the most prestigious names in motoring, and James Bond’s favourite, Aston Martin.

The deal means Aston Martin Racing cars will carry PokerStars livery in the upcoming first round of the American Le Mans Series, due to be held at the Sebring International Raceway in Florida. And the brand will get plenty of exposure as the race lasts 12 hours.

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